2) Not everybody is going to love your book—soon-to-be-authors, take note! There’s no avoiding it or the sting. Suck it up. And the sting is equal whether it’s a place like Publishers Weekly or a live-wire on Goodreads. I believe the ego-annihilating phrase was, “Just halfway through and it is nauseating…” Well, if you felt compelled to post that, and my book made you physically ill, I guess we’re even (-;
3) Signings are fun, but they come with a level of tension that’s difficult to corral—at least this was the case for me. Note to self: gray long-sleeved blouse, pretty as it is, will show pit stains every time. I know; I have the pictures to prove it.
4) Promotion can be all consuming. Our very own Maria Geraci gave me some of the best advice early on: Figure out what you’re comfortable doing and do that. Every time I find myself overwhelmed, I check in with those words of wisdom.
5) In the same vein, find the dividing line between what you wrote and what you’ve yet to write. Promoting a book and writing one are polar opposites. One requires you to be a social butterfly. The other is a cocoon. You have to figure out how to transition fluidly from one to the other.