By Maria Geraci
Our theme this cycle is marketing tips for writers and we’ve
had such great advice that I can’t think of anything more to add. Except to
emphasize the one thing we’ve been hearing over and over. The most powerful
marketing tool is writing the best book
possible. And writing the best book possible involves continually growing
and learning as a writer. For me, that means writing every day, reading every
day, and expanding my knowledge in any way possible.
Recently, I was a judge in this year’s RITA contest. For
those of you who aren’t familiar with the contest, it’s Romance Writers ofAmerica’s most prestigious award recognizing romance fiction. This year the
contest underwent a bit of an overhaul. Traditionally, books were scored on a
1-9 ranking, 9 being the highest number a book could obtain. Under the new
scoring system, books are now judged on four criteria, with 50 being the
highest total score: 20 points for the romance, 10 points for the plot, 10 points for
the characters and 10 points for the writing.
When I received my bundle of books in early January, I have
to admit to being a bit perplexed. As far as genre, they were all over the
place—historical romance, romantic suspense, novellas, contemporary series… you
get the point. The only genres I didn’t receive were the ones I opted out
on—mainstream with strong romantic elements (the category my own book is under)
and Inspirational. But being the good sport I am, I tackled those books with
all the seriousness of a Nobel Prize at stake. Because let’s face it, although
a Rita certainly doesn’t guarantee you any modicum of “success” in this
business, it is in the immortal words of Sally Field a pretty good indicator
that your peers really really like you. And yes, a good part of the contest
depends on luck of the draw, because it only takes one judge to really really not like your book to probably knock you out
of contention. But I digress.
So, I began reading “my” books. I have to admit to feeling a
bit protective of the books I’m called upon to judge. It’s a serious thing to
read a book, take it apart and then give it a score in a contest that you know
(as a contestant yourself) can either throw an author into total elation or drive
you to the pits of despair. Okay, a bit dramatic, but bear with me. In other
words, I take this stuff seriously.
As my pal, and fellow author, Roxanne St. Claire says (roughly) she approaches the RITA using the Melanie approach
from Gone With The Wind. She treats
every RITA book she judges the way she’d like her own books to be read and judged.
Which means reading every book cover to cover with an open mind and a positive
attitude. In other words, every book starts out with a perfect score.
I know I’ve heard a few moans regarding the new scoring
system, but I have to say that as someone who has judged under the old system
and now the new, I definitely like the new better. Under the old system I hated
giving a book a blandish 6 or 7 without being able to pinpoint to either the
author or myself why their book wasn’t a 9. It was judging from a “gut” feeling. The new scoring, I think, is much more
objective (in a subjective sort of way), and surprisingly a lesson learner. I had to really think of why a
book might earn the full 20 points in the romance area, but maybe a 7 for plot
or a 6 for characters. It made me dissect my books in a way that I hadn’t
before. And what I learned from that was invaluable. Yes, viscerally I knew all
this stuff, but after judging the RITAS this go around, it’s really crept into
my subconscious in a way that I think has benefited my writing.
So, what exactly did I relearn?
You have to read
books that you would never think of reading. We all fall into the old
pattern of reading the stuff we know we’ll like. But it’s like going to the
same restaurants time and time again. You get the same good food but you don’t
ever get surprised. It’s the surprises in life that make us grow and learn.
Both as people and as writers.
Give your readers
what they expect. Now, I don’t mean to make your book predictable and
boring. But every genre has it’s own expectations. Respect that. Or you’ll lose
readers.
Write a main
character your readers will like and root for. Honestly, yes. It’s really
that simple.
The last twenty five
percent of the book has to deliver. In a big way. We all spend months
polishing that first half of the book and it’s easy to let the last bits slip
away from us (mostly because we’re so sick of the book by then!). Don’t fall
into this trap. I judged one book that I dearly wanted to give near perfect
marks to until the book fell apart in the last fifty pages.
If you have any
influence over your cover and title, use it! The last book I judged was the
best by far, yet I kept putting if off to the end simply because I didn’t think
I’d like it based on the cover.
So there you have it. My 2013 RITA experience. A workshop on
writing couldn’t have taught me more. I wish all the books I judged the best of
luck in the contest and please know I did my best. I’m honored to have read
you!
Great post, Maria, and what an honor to get to judge the RITAs!!
ReplyDeleteThanks, Brenda :) Judging the RITAs is time consuming, but yes, an honor to be sure!
DeleteI really enjoyed reading this post, especially the advice about reading things you don't normally 'like' in order to grow as a writer (and reader). I'm sure all of the published authors out there who submitted books to the contest are hoping all the judges share your attitude.
ReplyDeleteAs for me, I'll eagerly await the results and use them to find new books to read!
Thanks, Jamie. Finding new books to read is always a huge plus :)
DeleteGreat post, Maria. It's always daunting when you get the books. I liked your conclusions at the end. And I do think the cover has a major influence on people's desire to read a book. Thanks for judging. It takes a chunk of time but is really appreciated
ReplyDeleteThanks, Karla! I really enjoyed several of my books very much and as a result, have a couple of new authors on my TBR list :)
DeleteI enjoyed this post Maria! I have scores to turn in as well. I like the new scoring system too and you're completely right about delivering in the last 50 pages, liking the main character, and the cover. There was a book in my pile I kept putting off reading for the exact same reason.
ReplyDeleteThanks, Maggie :) Good luck with turning in those scores!
DeleteGreat post, since I've just turned in my scores. I have to be honest, I've never read straight romance before, and the first two entries gave fabulous lessons in the art of pacing. Loved being a RITA judge!
ReplyDeleteYeah, I really enjoyed judging this year too :)
DeleteWonderful insights in the art of judging, Maria, and all we can learn from it! Thanks for your wonderful post!!
ReplyDeleteThanks, Marilyn :)
DeleteGreat post and wonderful points about what makes a book a winner. I like your method of every book starting out with a perfect score.
ReplyDeleteGreat post and wonderful points about what makes a book a winner. I like your method of every book starting out with a perfect score.
ReplyDelete