Footnotes in Fiction 1
1 and Nine Other Trends in Publishing
by Sara Rosett
Marketing folks would classify me as the classic “late
adopter.” No first generation iPod or iPhone for me. No color blocking or
printed pants going on in my closet—been there, done that with Guess jeans in
the late eighties.
Yes, by the time I pick up a trend it is usually well
into the mainstream, sometimes it’s even on the way out. In contrast to this
“lagger” tendency (awful name, but it is a real name applied to late adopters)
in most of my life, there is one area where I’m often aware of and possibly
even ahead of the curve: books and
publishing. I thought I’d take a look at a few of the popular trends of the
last few years in books and publishing as well as some of the possible trends
on the horizon.
1. Footnotes in Fiction – What is up with footnotes in
fiction? I’ve Got Your Number by Sophie Kinsella, If You Were Here by Jen
Lancaster, and the Spellmen books by Lisa Lutz. Personally, I find footnotes a bit distracting. I feel obligated to drop to the bottom of the page, read the
note, then find my place again in the narrative. Slightly jarring. Have I missed any other Footnote Lit? What side are you
on: Team Footnote or Team Parentheses?
2. Supernatural – I’m lumping all witch, vampire, zombie,
troll, and mythical figures together (Harry Potter, Twilight, Percy Jackson, et
all). This phenomenon is the zombie of trends. It defines the accepted rule: publishers overdo successful trend, flooding
the market, thus digging their own graves. However with supernatural lit it’s
been years and it’s still going. The upcoming release of Johnny Depp’s new
movie Dark Shadows indicates the stake hasn’t been driven home yet.
3. Nordic Noir – The Girl with the Dragon Tattoo started
it and now there is a plethora of gritty books set in cold climes by authors
whose names have dots above or dashes through consonants.
4. Chick Lit – Bridget Jones, Sex in the City. DOA or still
kicking? The debate rages, but there sure are a lot of articles about Chick Lit
out there for a dead trend. Chick lit authors also report brisk sells of their
ebooks.
5. Buggy Lit – Girlfriend Karin contemplated
this trend (Amish Lit) in another post and I have to agree with her puzzlement. Is this
evidence of a collective nostalgia for simpler times? A reaction to the
Supernatral Lit trend?
7. Futuristic Dystopian – With the success of the Hunger
Games there are sure to be more of these themes. Uglies and Cinder are two
recent examples of the trend as well.
8. Historical People as Main Characters in Fiction – Another
blend of non-fiction and fiction, this trend involves using a historical figure
as a main character in a fictional story. The unsinkable Molly Brown has a
mystery series as does the ever witty Jane Austen. The Paris Wife (Hemingway and his wife Hadley) and Clara and Mr. Tiffany are two examples of the trend in
general fiction books.
9. Fan Fiction Goes Mainstream? – 50 Shades of Gray is
the latest sensation. It grew out of fan fiction based on Twilight. Following
the success of the fan fiction, the author rewrote, revised, and “repurposed”
her story. Trend of the future?
10.Bookstore Morphs into Gift Shop—a funny thing happened
to my local B&N. It’s become a gift shop/electronics/cafĂ©, at least on the
first floor. Refitting is going on at most major bookstores. Paper books are
out, ereaders, cards, puzzles, and games are in. People are actually reading
more according to some research, but many of those books are ebooks, so
bookstores are shifting the physical stock they carry in their stores to
reflect the changes.
What’s your favorite publishing trend? Which trend do
you wish would go gently into that good night? What trends did I miss?

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